Company

The Better Planning Group:
Your Partner in Financial Success

Finance Simplified.

At The Better Planning Group, we deliver independent wealth management services designed to simplify your financial life. Led by multi-award-winning advisor Fitzallen Sutton, we empower business owners, professionals, and executives with clear, unbiased advice tailored to their unique goals.

We focus on strategic planning, in-depth analysis, and building trusted relationships grounded in accountability and responsiveness. Our proactive approach ensures your financial plan adapts to your evolving needs and aspirations.

We specialize in the areas of risk management planning and tax-efficient investing and have access to specialists in the areas of securities research and advanced financial planning. This ensures the entire scope of our client's financial needs are achieved.

Why Choose Us?

  • Expertise in risk management and tax-efficient investing.
  • Access to leading specialists in securities research and advanced financial planning.

With The Better Planning Group, you’ll experience financial clarity and confidence. Let’s simplify your journey to success.

Meet Our Team

Our Values

Our Foundation

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Vision

To inspire financial confidence by delivering a client-centric approach that bridges the gap between where you are today and achieving true financial well-being.

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Mission

We empower individuals and families to make informed decisions by offering clear, accessible, and unbiased financial advice.

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Focus

Your priorities are our priorities. Regardless of your current financial stage, we are committed to providing the right advice at the right time to help you achieve your goals with confidence.

The Income Preservation Process

Your Better Path to Financial Clarity

Through our Income Preservation Process, The Better Planning Group helps clients identify opportunities to maximize income and minimize tax burdens. This transparent approach equips you with the knowledge and confidence to make sound decisions, no matter your financial stage.

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World Class Relationships

Industry Leaders Working with you to achieve your goals